Manager Marketing

Title Manager Marketing

Company An online travel service provider in India

Role Sales / BD / Marketing / Branding

Location "Gurgaon"

Openings 1

Experience 6 to 9 years

Education "{Post Graduates}"

Skills NA

Job Priority Normal

Employment Type Permanent

Salary Range Rs. 8.00 to 12.00 Lakh per Year

Job Description
Candidate should be Post Graduate in marketing management
6 - 9 years of experience
A business / marketing degree (MBA or eqv) holder with more than Minimum of 3-4 years of marketing experience with a minimum of 2 year hands-on online marketing experience is a must.
Strong analytical abilities and communication skills
Must have good interpersonal skills as well as creative sense; with an ability to communicate ideas to creative team for creation ad campaigns.
Must have understanding of brand management.
Exposure to US NRI segment will be an added advantage
Mandate to define and execute marketing strategy for the US business of MMT
Be the first person responsible in defining brand architecture for the region as well as localize marketing communications plans to support brand positioning.
Design campaign / communication strategy, define key performance indicators and manage execution of campaigns.
Design and execute marketing and communications campaigns across the online (SEM and Display) and offline (TV, Print, events and promotions) mediums for given markets.
Work with cross functional teams, agencies and vendors for website enhancement, creating marketing collaterals, brochures.
Conceptualise and execute a BTL strategy to drive lead and customer acquisition from targeted consumer segments.